Alicia Katz Pollock, MAT

In a special crossover episode with the Unofficial QuickBooks Accountants Podcast, Nancy and Questian are joined by Alicia Katz Pollock to dig into why so many technically skilled bookkeepers struggle to charge what they're worth — and what it takes to bridge the gap between expertise and authority. Alicia gets candid about her own discomfort with pricing, using a real business pivot as a window into the self-doubt that holds back even the most accomplished practitioners. Resources Guest on LinkedIn - Alicia Katz Pollock | LinkedIn Unofficial QuickBooks Accountants Podcast A Bookkeeper’s Guide To Annual Reviews | The Dancing Accountant  Royalwise OWLS (On-demand Web-based Learning Solutions) The OWLS Incubator Program REFRAME 2026 - Event Ticket Purchase Portal  Theatre of Public Speaking - Fall 2026 Cohort  Accounting Discussion Forum: Bookkeepers, CPAs, EAs | Roundtable Labs  Mariette Martinez | LinkedIn  The Four Conversations: A New Model for Selling Expertise by Blair Enns | Goodreads  BDO Alliance USA: CPA, BRN and More | BDO  SheCounts - Double  SPONSORS: [Bill, Relay, Karbon]  Join Our LinkedIn Page! https://www.linkedin.com/company/she-counts-podcast Subscribe on YouTube https://www.youtube.com/@SheCountsPodcast Follow She Counts on IG https://www.instagram.com/shecounts.show/ Connect with Nancy https://www.thedancingaccountant.com/ https://www.linkedin.com/in/nancy-mcclelland-cpa Connect with Questian https://www.reqoncilefinancials.com/ https://www.linkedin.com/in/questian-telka-ea-78383666 Earn CPE for Listening to This Podcast https://www.earmark.app/ This podcast is a production of Earmark Media