When There’s No App for What You Need: Building the Tool You Wish You Had
#21

When There’s No App for What You Need: Building the Tool You Wish You Had

Judie McCarthy's team was spending a third of their time chasing down information—then one of her biggest clients called in tears, completely overwhelmed by the constant requests. Judie joins Questian and Nancy to share why that moment launched her from bookkeeper to tech founder. She talks through juggling two full-time jobs for years, selling her 25-year practice to the lowest bidder (and why that was the right call), and why the fear of regret turned out to be stronger than every other fear she had about building something new.


  • (00:00) - Welcome to She Counts
  • (02:13) - The Birth of Client Hub
  • (09:38) - Transitioning from Practice to Tech
  • (16:24) - Selling the Practice
  • (23:38) - Building and Vetting a Software Idea
  • (35:27) - The Importance of Listening in Leadership
  • (36:59) - Building Client-Centric Tech Products
  • (39:46) - Keeping It Simple: Focus on Core Features
  • (42:47) - Challenges and Triumphs of Women in Tech
  • (55:01) - The Power of Partnerships and Community
  • (01:02:02) - Advice for Aspiring Female Founders

Resources

SPONSORS: [Forwardly, Relay, Client Hub] 

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This podcast is a production of Earmark Media